TourBuilder allows you to create branded virtual tours from Google Street View tours.
Currently, we only offer custom tours built off of Google tours that you have published. We will be releasing a solution at a later date that does not require a Google tour.
What does “built off of a Google tour" mean?
This means we use Google’s API to pull the 360 imagery from the Google tour to create a custom tour that includes a branded overlay with calls-to-action, image and video galleries, text, floor plans, and more.
Why build a custom tour from a Google tour?
By utilizing the Google API to serve the images, any time a user views a 360 in the custom tour, it is also tracked by Google.
This means that the impressions for their Google 360 imagery will increase as people view the custom tour on their distribution channels like their website. This increases the relevancy of the imagery and can improve the SEO of your client's listing on Google, leading to more inbound leads for the client.